It’s pretty obvious, the economy is changing.

The boom of small businesses during COVID lock down has started to dwindle and we’re feeling the economic impact of the past several years. Running a business is becoming more difficult but that doesn’t mean it’s impossible.

So, instead of adding to the problem, I’m going to alleviate it. How do I plan to this? Well, by launching three new, lower priced services and focusing on uprooting any uncertainty about what I deliver to my clients and how it helps, all with the end goal of making branding and business help far more accessible for small businesses.

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Investing in your business’s presentation is scary, especially when you’re a newer small business. But, that doesn’t mean you don’t deserve to own an impactful brand identity and website that increases sales and feels authentically you. You just need to find someone who’s willing to meet and work with you where you are, and I’m aiming to be that for my clients. So let’s get to the unveiling of the new services and explore how they’ll help you…

New Offering One | The Germination Session

The first new offering is, what I’m calling The Germination Session, or in other words, an in-depth brand audit.

With this package, I dive into your brand presentation, client/customer experience, website layout, messaging, and social media presence. This service doesn’t require any in-person or video meetings; simply purchase the service, schedule when you want the project to start, answer the provided questionnaire, and wait 1-2 weeks for me to uproot and diagnose your business’s strength and weakness.

In the final comprehensive document and presentation I deliver at the end, I will lay out where your business is wilting and some ways to fix it. I’ll also highlight how you’re thriving, your strengths, and how to leverage what your best at to present authentically and honestly to your audience. Once you implement everything into your business, a lot will change. You’ll see an increase in brand awareness, a growing trust with your customers, and a steady increase is sales. Just remember, your business journey takes patience, persistance, and a willingness to accept help – you got this.

If you’re ready to show your business in it’s truest form while increasing sales, you can sign up for you Germination Session here.

New Offering Two | The Propagation Package

My second new offering that’s making branding more accessible is The Propagation Package – an in depth develop of a tailored brand identity.

When I’m hired to create a full brand identity, a large part of my time goes into defining my client’s target audience, messaging, mission + vision statements, brand vibe, archetype, and so much more. A defined, complete strategy can be a make or break for a business, but some business owners don’t have the funds to invest in the complete package. Enter in the Propagation Package!

After purchasing the package, we’ll set up a meeting and work through a series of questions. From there, I’ll develop a brand strategy that will elevate your business and give you an unshakeable foundation to continue building on. I will define your mission statement, vision statement, your target audience, brand values, messaging pillars, brand archetype and mood board. All of these elements form one, undeniably impactful brand. By defining your who, what, where, why, and when, you’ll increase is sales, market impact, and social media presence.

(Note: After it’s all said and done, you will have a six month period to invest in a visual brand identity package to form a complete brand package. Great way to see if we’re a good fit for the big stuff.)

If you’re ready to grow lasting, immovable roots and make your business thrive, you can schedule this package through this form.

New Offering Three | The Seed Starter Package

And finally, my last new offering: The Seed Starter Package.

As a brand designer, I believe every passionate, driven business owner deserves a visual identity that elevates their offerings, uplifts their brand’s soul, and empowers them to be their most professionally authentic self. However, I also know that a complete, tailored, and high-quality visual identity is not always accessible. So, to remedy this, I’ve launched a mini brand package for the new small businesses that want to be recognizable but don’t have the funds to invest in the full package.

In this package, I deliver:

1. a primary, secondary, and emblem logo
2. A color palette
3. A brand moodboard
4. typography system

Note: In comparison to the full brand identity package I offer, this service doesn’t have the in-depth brand strategy, the complete logo suite, nor the cohesion guides I deliver, but it does provide everything you’ll need as a baby small business.

If you’re curious to see what a full brand package looks like, you can see the tour here: (Link to youtube page with tour)

If you’re ready to own a elevated, professional brand that inspired devotion and captures attention, you can begin The Seed Starting Package here: